Professor Haiyang LI

Doctoral programs in Ghana

Professor Haiyang LI

Strategic Management & Innovation

Dr. Haiyang Li is professor of Strategic Management and Innovation at the Jesse H. Jones Graduate School of Business at Rice University. He earned a bachelor’s and master’s in economics from Renmin University of China and received a Ph.D. from City University of Hong Kong. Before joining Rice University, he was on the faculty of the Department of Management at Texas A&M University. Dr. Li’s research interests focus on technology entrepreneurship and innovation (particularly in China’s transition economy), strategic alliances and multinational firms’ innovation in emerging markets, as well as the growth of China’s technology clusters. His articles on the above issues have appeared in Academy of Management Journal, Strategic Management Journal, Journal of Marketing, Organization Science, Journal of Product Innovation Management, Management and Organization Review, Journal of High Technology Management Research, Journal of International Marketing, and others. Dr. Li has served on the editorial review boards of multiple journals including the Academy of Management Journal, Strategic Management Journal, Strategic Entrepreneurship Journal, Journal of High Technology Management Research, International Journal of Emerging Markets, and Multinational Business Review. He is a keen supporter of the profession through his membership of several professional associations including Academy of Management (AOM), Strategic Management Society (SMS), and International Association of Chinese Management Research (IACMR).

  • Digital Transformation
  • Strategic Management
  • Strategic Innovation Management
  • Doing Business in China

  • Technology Entrepreneurship and New Ventures Strategies
  • Strategic Innovation and Strategic Alliances
  • Multinationals' Innovation Globalization in Emerging Markets
  • Product Innovation and Project Team Management in Technology-Based Firms

Ph.D. City University of Hong Kong (1998)
Major Field: Innovation and Strategic Management

M.A. Renmin University of China, Beijing (1994)
Major Field: Business Economics

B.A. Renmin University of China, Beijing (1991)
Major Field: Economics

2019 Received $11,300 funding for the proposal “Rice Strategy Symposium on
Emerging Markets 2020” (with Prashant Kale) from the Creative Ventures
Fund: Conference and Workshop Development, Rice University
Fellow of the Distinguished International Faculty Council, the Jack Austin
Center for Asia-Pacific Business Studies at the Beedie School of Business,
Simon Fraser University.
Co-Chief Editor (international), Quarterly Journal of Management (管理学季刊
) (Term 2019-2021)

2018 Distinguished Research Advisor, Advanced Institute of Business Research,
Tongji University

2017 Distinguished Alumni Award 2017, College of Business, City University of
Hong Kong

Winner, 2016 EFMD Case Writing Competition Award (Bringing Technology to
Market category) for the case “GE China Technology Center: Evolving Role in
Global Innovation” (Li and Chung, 2015. Ivey Publishing, #9B15M099)

2016 Co-Founding Chief Editor (international), Quarterly Journal of Management (
管理学季刊) (Term 2016-2019)
Received the 2016 Greif Research Impact Award for my SMJ (Zhang & Li,
2010) paper. This annual award (launched in 2007) is presented by the Lloyd
Greif Center for Entrepreneurial Studies at the University of Southern
California. It recognizes an entrepreneurship paper that appeared in the top-tier
management and entrepreneurship journals six years ago and received the
highest citations (based on the Social Science Citations Index) in the five years
following publication.

Founding Chief Editor (International), Quarterly Journal of Management (管理学季刊)
(Terms 2016-2018; 2019-2021)
Academy of Management Journal (since 2006)
Strategic Management Journal (since 2011)
Strategic Entrepreneurship Journal (since 2009)
International Journal of Emerging Markets (since 2005)
Journal of Chinese Entrepreneurship (Editorial advisory board, 2008-2011)
Journal of High Technology Management Research (since 2005)
Management and Organization Review (since 2010)
Multinational Business Review (2005-2014)
Oxford Handbooks Online (Business and Management) (since 2012)

1. Zhang, Yan, Jin Chen, Haiyang Li and Jing Jin. Who do you take to tango?
Examining the pairing mechanism between underwriters and IPO firms in a nascent
stock market. Forthcoming at Strategic Entrepreneurship Journal.

2. Jin, Jing, Haiyang Li, and Bob Hoskisson. The use of strategic noise in reactive
impression management: How do market reactions matter? Forthcoming at Academy
of Management Journal.

3. Lo, Jade, & Haiyang Li. 2018. In the eyes of the beholder: The effect of participant
diversity on perceived merits of collaborative innovations. Research Policy, 47(4):
1229-1242.

4. Li, Haiyang, X. Yi, & Geng Cui. 2017. Emerging market firms’ internationalization:
How do firms’ inward activities affect their outward activities? Strategic Management
Journal, 38: 2704-2725.

5. Holmes, M., Haiyang Li, Michael A. Hitt, Kaitly Deghetto, & Andrew Sutton. 2016.
The effects of location and MNC attributes on MNCs’ establishment of foreign R&D
centers: Evidence from China. Long Range Planning, 49: 594-613.

6. Zhang, Yan, Yu Li, & Haiyang Li. 2014. FDI spillovers over time in an emerging
market: The roles of entry tenure and barriers to imitation. Academy of Management
Journal, 57: 698-722.

7. Li, Haiyang, Yan Zhang, Yu Li, Li-An Zhou, & Weiying Zhang. 2012. Returnees
versus locals: Who performs better in China’s technology entrepreneurship? Strategic
Entrepreneurship Journal, 6: 257-272.

8. Zhang, Yan, Haiyang Li, Yu Li, & Li-An Zhou. 2010. FDI spillovers in an emerging
market: The role of foreign firms’ country origin diversity and domestic firms’
absorptive capacity. Strategic Management Journal, 31(9): 969-989.

9. Zhang, Yan & Haiyang Li. 2010. Innovation search of new ventures in a technology
cluster: The role of ties with service intermediaries. Strategic Management Journal,
31: 88-109.

10. Zhang, Yan, Haiyang Li, & Claudia Bird Schoonhoven. 2009. Inter-community
relationships and community growth in China’s high technology industries 1988-
2000. Strategic Management Journal, 30, 163-183.

11. Li, Haiyang & Jun Li. 2009. Top Management team conflict and entrepreneurial
strategy making in China. Asia Pacific Journal of Management, 26: 263-283.

12. Li, Haiyang & Yan Zhang. 2007. The role of managers’ political networking and
functional experience in new venture performance: Evidence from China’s transition
economy. Strategic Management Journal, 28: 791-804.

13. Zhang, Yan, Haiyang Li, Michael A. Hitt, & Geng Cui. 2007. R&D Intensity and
performance of international joint ventures in an emerging market: Moderating
effects of market focus and ownership structure. Journal of International Business
Studies, 38(6), 944-960.

14. Li, Haiyang, John B. Bingham, & Elizabeth E. Umphress. 2007. Fairness from the
top: Perceived procedural justice and collaborative problem solving in new product
development. Organization Science, 18(2): 200-216.

15. Atuahene-Gima, Kwaku & Haiyang Li. 2006. The effects of formal controls on
supervisee trust in the manager in new product selling: Evidence from young and
inexperienced salespeople in China. Journal of Product Innovation Management, 23:
342-358.

16. Atuahene-Gima, Kwaku, Haiyang Li, & Luigi M. De Luca. 2006. The contingent
value of marketing strategy innovativeness for product development performance in
Chinese new technology ventures. Industrial Marketing Management, 35: 359-372.

17. Hitt, Michael A., Haiyang Li, & William J. Worthington IV. 2005. Emerging markets
as learning laboratories: Learning behaviours of local firms and foreign entrants in
different institutional contexts. Management and Organization Review, 1(3): 353-
380.

18. Li, Haiyang, Yan Zhang, & T. S. Chan. 2005. Entrepreneurial strategy making and
performance in China’s new technology ventures — The contingency effect of
environments and firm competences. Journal of High Technology Management
Research, 16(1): 37-57.

19. Atuahene-Gima, Kwaku & Haiyang Li. 2004. Strategic decision comprehensiveness
and new product development outcomes in new technology ventures. Academy of
Management Journal, 47(4): 583-597.

20. Li, Haiyang & Kwaku Atuahene-Gima. 2002. The adoption of agency business
activity, product innovation, and performance: A study of new technology ventures in
China. Strategic Management Journal, 23(6): 469-490.

21. Atuahene-Gima, Kwaku & Haiyang Li. 2002. When does trust matter? Antecedents
and contingent effects of supervisee trust on performance in selling new products in
China and the United States. Journal of Marketing, 66(3): 61-81.

22. Li, Haiyang & Kwaku Atuahene-Gima. 2001. Product innovation strategy and the
performance of new technology ventures in China. Academy of Management Journal,
44(6): 1123-1134.

23. Li, Haiyang. 2001. How does new venture strategy matter in the environmentperformance relationship? Journal of High Technology Management Research, 12(2):
183-204.

24. Yan Zhang and Li, Haiyang, 2001. The control design and performance in
international joint ventures: A dynamic evolution perspective. International Business
Review, 10(3): 341-362.

25. Li, Haiyang and Kwaku Atuahene-Gima, 2001. The impact of R&D and marketing
interaction on new product performance: An empirical analysis of Chinese high
technology firms. International Journal of Technology Management, 21(1/2): 61-75.

26. Atuahene-Gima, Kwaku and Haiyang Li, 2000. Marketing’s influence tactics in new
product development: A study of high technology firms in China. Journal of Product
Innovation Management, 17(6): 451-470.

27. Li, Haiyang and Kwaku Atuahene-Gima, 1999. Marketing’s influence and new
product performance in Chinese firms. Journal of International Marketing, 7(1): 36-
58.

1. Li, Haiyang (Ed.) (2006), Growth of New Technology Ventures in China’s Emerging
Market. Edward Elgar Publishing Ltd., MA: Northampton.
2. Guo, Guoqing, Li, Haiyang, Niu, H., Guo, X., & Zhang, Y. (Eds.) (1999), The
General Principles of Marketing (in Chinese). Beijing: Renmin University Press.
(This book has been selected as the Key Textbook in marketing by the Ministry of
Education in China.)
3. Li, Haiyang & Haipeng Niu (Eds.) (1996), Service Marketing (in Chinese). Beijing:
Business Management Press of China.
4. Guo, Guoqing, Li, Haiyang, Li, X., & H. Niu (Eds.) (1996), Principles of Marketing
(in Chinese). Wuhan: Wuhan University Press.
5. Qu, Yunbo & Haiyang Li (1994), The Practices of Marketing Planning (in Chinese).
Beijing: Commercial Press of China.